Stereotypes are prevalent in the world of sports, perpetuating false beliefs like "football is for males" or "skateboarding is only for the outskirts." To challenge these stereotypes and foster social change, the Stereotipata-mente project emerged from the collaboration between IED Milano and the Association Libere Sinergie.
Artists and Designers transform symbolic sports objects into unique artworks, conveying messages of denouncement, reflection, and social transformation. By utilizing art, Stereotipata-mente dismantles unnecessary walls and prejudices in sports.
My artwork, created on a Rufus skateboard deck, explores cultural differences between city centers and outskirts. It reminds us that these locations represent mentalities fostering dreams of revenge and unbreakable cultural barriers. We must bridge these divides to redefine our human existence. Through Gothic friezes against concrete cubes and well-kept alleys versus multi-lane roads, the art prompts us to expand our mental and cultural horizons. monuments of the world become dog's crap from far away that you can notice only when you get closer.
Because very often we have
NOT ENOUGH CULTURE TO BE CULTURE
Stereotipata-mente urges us to challenge stereotypes and embrace inclusivity, celebrating our differences. Visit stereotipatamente.org to explore the thought-provoking artworks. Let's defy stereotypes, cultivate a culture of acceptance, and shape a future where individuality thrives.